Thursday 20 February 2014

Spanish Motorcycle market

Spanish market returning to growth?

After a bad start to 2013, motorcycle registrations in Spain recovered in the final four months of 2013 – they were up 16.2 percent for September to December 2013 compared to September to December 2012. 



Jose Maria Riana, ANESDOR Secretary General

However, the market was down by 6 percent for the year as a whole with 92,185 new units registered. Jose Maria Riana, Secretary General of Spanish motorcycle industry association ANESDOR, commented that “while the overall market performance here in Spain in 2013 saw a further reduction in PTW sales, the decline was the smallest in percentage terms for several years, and the market saw a return to growth in the final quarter of 2013.”

Further good news for the motorcycle industry in Spain came in the form of the pre-owned PTW market, which, at 245,195 units sold saw a 12.5 percent increase in purchases in 2013 compared to 2012. 




ANESDOR has repeated its call for a support scheme similar to the one seen in Spain for cars (PIVE), which provides incentives for replacement of old vehicles.

Official data from the Spanish government is said to reflect a progressive ageing of PTWs in use in Spain, where the average age has increased in recent years to 14.
   
As reported in the last edition of MotoWeek, data released by ACEM shows 5,021,965 total PTWs in use in Spain at the end of 2012. The data confirms ANESDOR’s reports and concerns about the ageing of the ‘bike fleet’ in Spain, because despite the dramatic decline in new sales throughout the downturn, that figure has remained remarkably steady throughout the past 7 years (at least).

Indeed from just over 4 million PTWs in use in 2005, the market in Spain has actually continued to grow steadily in terms of total number of machines in use, peaking at 5,027,461 in 2011. Spain is Europe’s third largest market in total ‘bike park’ terms after Italy and Germany.