German market stats

More growth for German Market

Reiner Brendicke, General Manager of the IVM in Germany

The trend of market stabilisation (and even modest growth) continues in Germany where November saw a +7.8 percent growth in motorcycle registrations (at 1,739 units from 1,621 in 2012).

This brings the 11-month year-to-date motorcycle registration number to +2.43 percent at 86,149 units (from 84,103 in 2012).

In total PTW terms (Powered Two Wheelers) November registrations were +3.92 percent (at 2,862 from 2,752 in November 2012); making +1.15 percent for the eleven months of the year-to-date (at 127,352 units from 125,900 in 2012).

Reiner Brendicke, General Manager of the German motorcycle industry trade association, the Industrie-Verband Motorrad Deutschland eV (IVM), and IVM President Heiner Faust (VP Sales & marketing at BMW Motorrad) have followed up their October call for continued recognition that the industry sells to a market of millions of individuals rather than 'cookie-cutter' buyers by pointing to the importance of a "Grand Coalition" to support and promote the interests of the industry.
Taking their cue from the outcome of the German Federal elections in September, the IVM is pointing to the shared interests that motorcycle manufacturers, their dealers and the industry's commercial partners and participants, and the consumers who ride the products made and sold, have with society in general.
The IVM is suggesting that with economic stability finally on the horizon, a united voice will continue to influence policy making and generate increased support for the unique mix of social, transport, economic and leisure advantages that the PTW industry represents for the 21st century.

www.ivm-ev.de